Ferrari matches style, speed, and innovation in new collection

Iannone wants to tell the story of speed, one of the brand's codes, but also an expression of the innovation required by the ongoing changes in society.

"This gave rise to the narrative connections between speed and technology, light and surface, the idea of the future and its inevitable realization that runs through the entire collection, which, in this way, owns a design method using hybridization of materials and shapes. But it also enhances contamination as a factor that, by opening up to diversity, sets evolutionary processes in motion. I expressed this concept in a feminine and masculine silhouette with clean-cut lines, a fusion of tailoring techniques and noble materials with technological touches," Iannone says.