Sisley Paris opens Maison Sisley Shanghai, first in Asia-Pacific region
Prestigious beauty brand unveils a new chapter of growth in China market
The Sisley online stores provide access to the entire catalogue and numerous associated services.
Sisley will further strengthen commitment in China to meet demand of the nation's increasingly sophisticated beauty consumers.
"It is a market that recorded economic growth. A lot of people are getting wealthier and have access to new capacity for their life. It's a market where good cosmetics would be something that people will be interested in," said d'Ornano. "We have a lot of plans of development in the Chinese market as we have in the other markets around the world."
From Paris to Zhangyuan of Shanghai, Sisley successfully demonstrates its innovative spirit which is part of its DNA. According to the brand, the opening of Sisley Maison Shanghai is not only the arrival of a new business model but a fusion of Western and Eastern arts and cultures, as well as an interpretation of French aesthetic lifestyle.
The new opening will inevitably lead the industry into a new trend, creating a bench mark for modern consumption experiences.
