Avatr signs Egypt distribution deal in first push into Africa

Chinese NEV maker Avatr Technology has signed a general distributor agreement with Egypt's Kasrawy Group, marking its entry into Africa as part of a broader push to expand its international footprint.

The agreement, signed in Cairo on Monday, comes after Avatr's recent launches in the United Arab Emirates, Qatar, and Jordan, and signals further progress in its strategy to grow in the Middle East and Africa.

Avatr, backed by State-owned Changan Automobile, battery giant CATL and tech group Huawei, said it plans to introduce its products to the Egyptian market, establish distribution channels, and officially launch its brand within the next three months.

The company has launched the Avatr 11, 12, 07, and 06 models in domestic and select overseas markets, offering both sedans and SUVs. Its vehicles integrate Huawei's intelligent systems and CATL's battery technology.

Founded over 40 years ago, Kasrawy Group is one of Egypt's leading automotive companies, representing brands including Audi and Jaguar Land Rover.

It also operates in real estate, tourism, and KD vehicle assembly. The company accounted for about 20 percent of Egypt's passenger car market in 2024, Avatr said in a statement.

The company aims to position Avatr as a high-end EV brand in Egypt, leveraging Kasrawy's local operating experience.

Avatr said it now has presence in 25 countries and regions, with 55 signed dealership locations. It plans to cover 50 global markets by 2025 and enter Europe in 2026. In China, it operates more than 700 outlets across 200 cities.