38 Mercedes-Benz models on show offer view of 'perfection'

By Zhuan Ti (China Daily)
Updated: 2010-04-24 06:52

New generation Maybach

As the culmination of decades of expert artisanship and design, the world premiere of the new generation Maybach represents the apex of the super-luxury brand.

Design upgrades have made the world-renowned brand even more luxurious, creating a unique and effortlessly superior high-luxury saloon.

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The new generation Maybach is immediately distinguished by its furbished and starkly beautiful exterior. Just a few of the modifications that make it the apex of luxury design are an enhanced front bumper trim, LED daytime driving lights, exclusive paint and stylish wheels.

"The demand for perfection is ever increasing, and we are more than ready to meet that demand," said Bjoern Hauber, vice-president of Sales and Marketing for Mercedes-Benz (China) Ltd.

"This year, we will continue to introduce even more diversified products, tailored marketing ideas and innovative financial services to allow the three-pointed star to enjoy even greater success in the China market."

As China continues to develop, customer tastes and preferences are changing in turn. Mercedes-Benz's showcase at Auto China shows its ability to meet and adapt to this demand with models on display that flawlessly represent the fascination, responsibility and perfection of the auto icon.

With the 125th anniversary of the world's first automobile is just around the corner - the progenitor of Mercedes-Benz - the German giant set to celebrate more than a century of automotive innovation next year.

Its current success in the world's largest auto market will undoubtedly become an unforgettable chapter of the automaker's complete, unparalleled heritage.

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Schedule

Press Preview: April 23 - April 24

Industry Preview: April 25 - April 26

Public Show: April 27 - May 2

Auto Components and Parts: April 23 - April 27

Venue for Passenger Cars and
Commercial Vehicles：
The New China International Exhibition? Center
at Tianzhu

Venue for Auto Components and Parts:
The China International Exhibition
Center at Jing'anzhuang

Gallery Guide:
Your map to where the world's top auto brands
are making their marque.

New Models

BEIJING - FAW Group, the second-largest Chinese motor group, plans to increase R&D spending on its own-brand vehicles by 50 percent over the next five years.

Honda is continuing to develop the first-ever new brand by a foreign carmaker designed specifically for China with its local partner, but when it will go on sale remains a mystery.