男女羞羞视频在线观看,国产精品黄色免费,麻豆91在线视频,美女被羞羞免费软件下载,国产的一级片,亚洲熟色妇,天天操夜夜摸,一区二区三区在线电影

Companies

Bayer HealthCare relocates

By Liu Jie (China Daily)
Updated: 2011-03-25 09:44
Large Medium Small

Bayer HealthCare relocates

An advertisement for White and Black, a cold medicine, in a subway station in Beijing. Bayer HealthCare bought the brand in 2006 for 100 million euros ($141 million). [Photo / China Daily] 

The drugmaker says relocation is scheduled to be completed by June this year

BEIJING - The pharmaceutical company Bayer HealthCare (BHC) is moving its general medicine headquarters to Beijing, which is a first among multinational drugmakers.

"We expect this step to speed up the decision-making process and to promote more general efficiency in our day-to-day work," Chris H. Lee, the managing director of BHC China, said on Thursday. "For Chinese patients, the relocation of our general medicine headquarters will allow for more efficient product launches in China and focus greater attention on unmet local medical needs."

BHC, a subsidiary of Germany's Bayer AG, said the decision to move was made late last year and the relocation is expected to be completed in June of this year.

Bayer HealthCare relocates

Chris H. Lee, managing director of BHC China?

BHC plans to introduce some 20 new products in China over the next five years, including those in the fields of oncology, cardiology, women's healthcare, and diagnostic imaging. Two new products also will be launched this year. The company unveiled four new products and undertook 22 clinical trials in China in 2010.

Lee said that the increasing importance of the Chinese market and BHC's rapid growth in the country had led to the relocation. The company is one of the top three multinational drugmakers in China, with sales from the business growing above the industry average at 22 percent year-on-year in 2010, according to the independent medical care researcher IMS Health.

General drugs account for 82 percent of the company's business. In this sector, Chinese sales contribute 12 percent to the global total. "What we do in China will have an effect on other developing economies," Lee said.

According to IMS Health, China is now the world's third-largest pharmaceutical market, and is predicted to grow between 25 percent and 27 percent to more than $50 billion in 2011.

In addition to moving its general medicine headquarters, BHC is moving to a regionalized structure by dividing the huge Chinese market into three regions; the central China unit will be based in Beijing, southern China will be controlled from Shanghai, and the operations center for the west of the country will be located in Chengdu.

"The strategy will enable us to be customer-centric, to disaggregate operational complexity, be more flexible, and speed up operational decision-making at the frontline. It will help us to stay close to front-line employees and be more attentive to their needs and development," said Lee.

Currently, the central region accounts for 45 percent of the company's business in China. The southern operations make up 35 percent, and the western region 20 percent. "We believe the western region will grow faster than the others," said the managing director.

Related readings:
Bayer HealthCare relocates China to be 3rd largest pharma market in 2011
Bayer HealthCare relocates China lures global drug makers
Bayer HealthCare relocates Chinese pharma sales to boost global demand
Bayer HealthCare relocates Lilly to continue China expansion

The company will also strengthen its sales force by adding 1,000 positions in 2011 in its core markets and lower-tier cities.

Despite the current enthusiasm of multinational companies for merging or acquiring local counterparts, Lee said that "at the moment" the company is "focusing on organic expansion".

But when there are good opportunities, the company will engage in mergers and acquisitions, he added.

"It is a sort of shortcut for the multinationals to expand their product portfolios, obtain medicines tailored for local requirements and penetrate the grassroots market," said Guo Fanli, an analyst at the China Investment Consulting.

In the "On-The-Counter" market, BHC paid 100 million euros ($141 million) for the cough and cold medicines portfolio of the domestic drugmaker Topsun Science and Technology Co Ltd in 2006.

 

分享按鈕
主站蜘蛛池模板: 宜兰市| 呼伦贝尔市| 榆林市| 新邵县| 双桥区| 巴南区| 蕉岭县| 平邑县| 玉田县| 甘孜县| 浦城县| 北流市| 余庆县| 毕节市| 佛坪县| 九龙坡区| 西充县| 明水县| 洛浦县| 思茅市| 和静县| 湛江市| 常熟市| 巴南区| 宁德市| 郑州市| 海兴县| 上饶市| 万全县| 盐山县| 洛浦县| 永登县| 定边县| 盐边县| 湖南省| 凌海市| 东乡| 简阳市| 伊宁市| 罗江县| 巧家县| 当涂县| 高台县| 大宁县| 和田县| 墨江| 商洛市| 水城县| 新野县| 苍梧县| 江山市| 东城区| 河池市| 元江| 承德市| 自治县| 休宁县| 大埔县| 峨眉山市| 茶陵县| 梓潼县| 北海市| 泸水县| 綦江县| 新乡县| 伊春市| 轮台县| 即墨市| 历史| 通辽市| 潢川县| 汾西县| 绿春县| 吉木乃县| 永丰县| 银川市| 霸州市| 沛县| 鄂托克前旗| 得荣县| 文水县| 苍溪县|