Forbes Magazine has announced its 2016 list of "The World's Most Valuable Sports Brands", also known as the "Forbes Fab 40". The list identifies the brands that are worth the most in four categories: businesses, events, teams and athletes.
Nike, with a brand value of $27 billion, retained its title as the most valuable sports business brand, followed by ESPN ($16.5 billion) and Adidas ($7 billion).
Let's take a look at the full list of the most valuable sports brands.
No 10 NESN ($750 million)
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NESN field reporter Guerin Austin interviews Travis Shaw after a Boston Red Sox baseball game in Boston, May 25, 2016. [Photo/IC] |
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