Qoros seeks new sales terrain with 3 City SUV
By Li Fusheng | China Daily | Updated: 2015-01-19 07:45
Qoros is expected to improve its sales performance as the fledgling Chinese auto brand enriches its product portfolio with an SUV.
The Qoros 3 City SUV that hit the market in December is designed to attract young, well-educated consumers looking for a car to fit their active, premium city lifestyle, said Daniel Backman, Qoros director of product management and strategy.
Industry insiders say with SUVs now one of the most popular vehicles in the Chinese market, the new model could give Qoros a needed boost.
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