The last general session of 2005 FORTUNE Global Forum - Global, Regional, And Local Branding: Who's Winning And Why? – opens May 18 afternoon. Speakers include Martin Sorrell, Group Chief Executive, WPP; Meg Whitman, President and CEO, eBay Inc.; Yang Mianmian, President, Haier Group Corp.; and Masamoto Yashiro, Chairman, President, and CEO, Shinsei Bank. The moderator is Rik Kirkland, Global Editor, FORTUNE.

Masamoto Yashiro, Chairman, President, and CEO, Shinsei Bank


Martin Sorrell, Group Chief Executive, WPP


Meg Whitman, President and CEO, eBay Inc.