Aviation Special: SWISS adds direct flights from Beijing to Europe

Swiss International Air Lines (SWISS) will introduce daily non-stop flights between Beijing and Zurich.

The new service to the financial center of Switzerland is anticipated to commence on Feb 12, which marks an expansion of services for the burgeoning Chinese market. In May 2008, SWISS already started direct flights to Shanghai.

The first flight to Europe has a special price of 2,680 yuan, which does not include taxes and fuel surcharges.

"I am delighted the airlines of Switzerland can contribute to growing economic ties between the two countries with new daily flights scheduled," says SWISS CEO Harry Hohmeister.

"We are witnessing a growing demand for tourist travel in both directions."

Apart from Shanghai and Hong Kong, Beijing will be the third Chinese destination for SWISS.

The new route marks a return to Beijing for SWISS: The airlines previously flew to the Chinese capital as late as June 2003.

SWISS will initially operate its new daily non-stop Beijing-Zurich flights with an Airbus A340-300 (219 seats) and Airbus A330-300 (236 seats) aircrafts that provide three-class cabins and a state-of-the-art business class.

The modern SWISS business class offers optimum comforts since the seats can be reclined into a two-meter-long bed.

Seating firmness and softness can be adjusted thanks to integrated pneumatic air cushions.

With the introduction of the new SWISS service from Beijing, the Lufthansa Group Airlines may attract more Chinese customers when traveling to Europe.

SWISS, Lufthansa and Austrian Airlines already connect to five Chinese cities with Europe and beyond.

This airlines group is the leading European airlines network in the Chinese market.

In the summer of 2011, the Lufthansa Group operated 78 weekly flights from China including Hong Kong to Europe.

The airlines embody the classic values of "Swiss hospitality", "quality in every detail" and "personal attention and care": anyone flying SWISS should feel at home.

SWISS has been committed to a long-term strategy to spare an over-use of natural resources and maintain a cleaner environment as the cornerstone of its corporate culture.

SWISS is part of the Lufthansa Group as well as a member of the Star Alliance, the world's biggest airlines grouping.

For more information please call the service line: 400-882-0880

Or visit the web: http://swiss.com/