Falling sales paint a bleak picture for China's art market

Yayoi Kusama's work was one of lots at the auction, which raised HK$47.7 million. Li Peng / Xinhua

Overall decline

The hot pursuit of contemporary art seen eight years ago has cooled. Before 2009, the best contemporary works, accumulated and stored during the preceding decades, had been sought and bought by insightful collectors, said Zhu Qian, independent contemporary art critic and curator who is based in Beijing.

Sotheby's Hong Kong suffered its darkest hour during an auction of famous contemporary Asian art when some pieces failed to meet their reserve prices, while others attracted no bids at all.

While traditional Chinese paintings and calligraphic works remain at the top of the list for treasure hunters and accounted for 50 percent of Chinese market turnover in 2012, that can't disguise the overall decline last year, when the value of almost every sector of the art market fell to about 50 percent of that seen in 2011, according to statistics provided by Artron.

A traditional piece of Chinese fine art that sold for 80 million yuan in 2009 could net a staggering 150 million yuan today, but that's only part of the picture. "Despite the rise in estimated prices, I can barely find collectors willing to sell because they have little faith or optimism in the market right now," said Dong Guoqiang, chairman of Beijing Council International Auction Co.

"A lack of confidence in the market is one of the main reasons for this low ebb," said Guan. "Confidence has been tested around the world since 2009, and the global financial crisis was not even of huge concern to the financial market in China at that time."

In years gone by, Chinese collectors paid top dollar for the best items and hung onto their purchases, rather than simply looking to immediately sell them on to auction houses in the hope of increased profit, especially at times when the market appeared highly unpredictable, said Liu Shangyong. "There are simply fewer things worth putting money into than before," he admitted.

But when considering the reasons that make collectors unwilling to sell the pieces they've accrued, people should be aware of the natural laws of the market and the way they balance out over the long term, said Dong Jun of the Forever International Auction Company Ltd, the only auction house on the Chinese mainland authorized to use the registered trademark of Christie's, the world's leading art auction house.

"That is why we have to let the market develop step by step, instead of encouraging an abnormally fast rate of growth," he said.

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