A press delegation consisting of the Journalists Association of Korea (JAK), Korea JoongAng Daily, and other mainstream media outlets, as well as the All-China Journalists Association, visited the Colorful Guizhou website's content center on Nov 8.

The South Korean press delegation also visited the headquarters of the Guizhou e-commerce cloud platform and other branch companies, having discussions with the leaders of the websites on media development trends, content production, and industrial development.

A press delegation of South Korean media outlets visits Colorful Guizhou. [Photo/gog.cn]

As the only key news portal and the largest all-media digital platform in Guizhou province, Colorful Guizhou attracted the attention of the South Korean press delegation with its innovative and varied reporting methods and its online stories about Guizhou.

"Central kitchen", for integrated media content production, is a significant transformation of Colorful Guizhou's editorial system. The new media matrix is composed of a website, mobile newspaper, Weibo, WeChat, and news apps, which integrate collection, distribution, and publicity. The integrated media improved the South Korean press delegation's impression of Guizhou.

The central kitchen at Colorful Guizhou. [Photo/gog.cn]

The media delegation was amazed by the development of internet technology in Guizhou after its members learned that most Guizhou residents pay their electricity and water bills and handle many daily affairs via the "Colorful Treasure" app.

E-commerce has created a 24-hour online platform between distinct Guizhou products and domestic and overseas markets. "Guizhou's Maotai wine, green tea, and agricultural products are very popular in South Korea. I have recommended the Guizhou e-commerce platform to Seoul's business representatives," said JAK's director of foreign cooperation.

South Korean journalist tries out the integrated media product developed by Colorful Guizhou. [Photo/gog.cn]