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"Ritz Kids is offering something no other hotel company has - globally consistent, immersive programming that builds upon the adventures of travel your child will always treasure. These experiences will be remembered long after their stay," he says, speaking at the global launch of the program in December 2013.

An array of environmentally focused experiences, both indoors and outdoors, is tailored to intrigue and thrill young minds. Ritz-Carlton resorts will offer an array of exciting adventures, each rooted in one of the key pillars, and designed to engage dialogue, spark curiosity and draw wonder from each hotel's dynamic culture and locale.

At the Ritz-Carlton, Sanya, the kids club offers courses which include Sharks, Something's Fishy, Water Wows, Green Goodies, Whale of a Tale, Create a Sustainable Community, Sea Turtle Feeding and Education.

To better serve the little VIPs, the hotel also set up a separate concierge station for them.

"We aim to build a paradise to fulfill all their wishes and needs, from the moment our petite customers step into the hotel. Waiting for them are unimaginable surprises everywhere created by our committed ladies and gentlemen." At the Ritz-Carlton, Sanya, even its famous butler service is extended to the junior guests.

The children's swimming pool with warm water, and the Uncle Martin's Secret Garden will wow the young guests by encouraging them to explore the water and garden.

The Ritz-Carlton is not alone in targeting the young ones.

In Beijing, Kerry Hotel has seen a rise in its business travelers over the weekend since the open of its Adventure Zone in November 2013.

"Business travel normally occurs Monday through Friday, but these frequent business travelers now have a higher tolerance of traveling during weekends when their family, especially children, can come along and have fun in the hotel," says Liang Xue, assistant communications manager of the hotel.

The Adventure Zone, a joint partnership between Concept-i and David Taylor Design, is an indoor entertainment venue for kids and those seeking childhood memories.

Its slides attract both toddlers and teenagers, and the thrilling vertical slide drop impresses both the adventurous child and the playful adult.

David Taylor, designer of the slides, gets his inspiration from his family of four children and six grandchildren, who often become the first users of the slides and give him feedback on which are fun, exciting and safe.

Westin Hotels, under the Starwood Hotel Group, has also been creating a concept called Westin kids club to offer value-added service. Its concept is based on the urban resort hotel with child-friendly facilities and services. The idea has attracted local residences who want an accessible weekend get-away with the family.