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Kohler forms strategic partnership with Pinduoduo to advance a new era of sustainable development

chinadaily.com.cn | Updated: 2025-09-24 17:58
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Laura Kohler (left) speaks. [Photo provided to chinadaily.com.cn]

As a global leader in kitchen and bath solutions, Kohler has been deeply rooted in China for 30 years. In 1995, Foshan Kohler Co Ltd was established as Kohler's first subsidiary in the Chinese mainland. According to Laura Kohler, Kohler currently operates 11 manufacturing facilities across the country, covering cabinets, plumbing, and bathroom products, with a strong focus on R&D and intelligent manufacturing.

"The Chinese market is of great importance to us. We hope Kohler can truly embrace the emerging trends of new consumption and new interactions in China, helping more consumers live healthier and more sustainable lives," Laura Kohler said. "Pinduoduo can help expand our reach. The platform has a deep understanding of younger consumers, which is crucial for Kohler as we strive to communicate our values more effectively and connect with both China's younger generation and consumers in county-level markets. Through this collaboration, both sides can leverage their strengths to deliver on our shared vision of creating a better life for consumers."

According to Laura Kohler, the Chinese market has always played a pivotal role in Kohler's global footprint. Embracing sustainability as a core brand commitment, Kohler is advancing a new development vision. Under this framework, Laura Kohler personally led a delegation to visit Pinduoduo — underscoring Kohler's determination to further deepen its presence in China — marking the beginning of a new phase of strategic cooperation.

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